Earlier this year, I decided that I was tired of attending lecture-driven events, despite the inspiration, education or entertainment value they deliver. The solution was to create an interactive “learn by doing” workshop series that would introduce participants to new tools and models they could use the next day at work.
The result was the birth of #dmcTO (Designing Meaningful Connections, Toronto Edition). The thesis of #dmcTO was simple: In order to continue growing your business you need to leverage the digital channel to cultivate long lasting meaningful relationships.
Up to this date, we’ve had an e-mail marketing strategist and thought leadership expert jump on board as co-hosts. The turnout and recognition throughout the community has been very generous, including curated event support from BlogTO, StartupDigest and StartupNorth to name a few.
In the future, we hope to take the #dmcTO series on the road to other cities in order to bring this new way of designing business growth to creative mid-market firms worldwide.
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